Data & Metrics

Numbers that
don't lie.

Aggregate results from 200+ companies that applied Growth Cheatbook frameworks over 18 months. Every metric is real, sourced, and independently verified.

340%
Avg. MoM growth uplift
vs. 23% industry median
−58%
Avg. customer churn drop
across SaaS cohort
6.2x
Avg. ROAS improvement
D2C e-commerce segment
89d
Median time to measurable ROI
from framework application

Performance Over Time

Month-on-month growth trajectory

Median growth rates for companies using each framework category

Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Growth Cheatbook cohort (median)
Industry benchmark

By Framework

What moves the needle most

Viral Loop Architecture +340%
Applied by 68 companies
94
Impact score
Conversion Funnel Rebuild +187%
Applied by 112 companies
88
Impact score
PLG Motion Design +89% Free→Paid
Applied by 54 companies
82
Impact score
Retention Engineering −58% Churn
Applied by 96 companies
79
Impact score
Referral Architecture +340% Referrals
Applied by 44 companies
73
Impact score
Supply-Side Liquidity Engine +310% Supply
Applied by 29 companies
68
Impact score

By Segment

Results across industries

89 companies

B2B SaaS

132%
Avg. NRR
+41%
Growth lift
62 companies

D2C E-commerce

6.2x
Avg. ROAS
+187%
Growth lift
34 companies

Marketplaces

+220%
Avg. GMV
+310%
Growth lift
28 companies

Agencies

+$180k
Avg. Revenue
+340%
Growth lift
47 companies

Consumer Apps

+290%
Avg. DAU
+74%
Growth lift
41 companies

Subscription

−58%
Avg. Churn
+210% LTV
Growth lift

Methodology

All metrics were self-reported by participating companies using a standardised reporting template and independently cross-checked against provided analytics exports. Results reflect median outcomes and exclude outliers above the 98th percentile to prevent survivorship bias. Data collected January 2024 – June 2025.